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Read the Label

Author: zhuoli    Time: 2017-03-04 09:12:46

There’s no doubt that labels are important;  every day we read labels to make decisions about a buying a product, how to use it, and how to store it. Labels inform, educate, and attract consumers, manufacturers, and retailers. Labels are everywhere in our daily lives, and here are just a few of the reasons why reading the label is
Labels tell you what you are eating. The list of ingredients and nutritional data informs you of anything that might cause harm, such as allergens. The information on the label helps you to decide what to choose as part of a healthy diet. The FDA and USDA mandate that all food labels show the same nutrition and health information so consumers can compare different foods and make appropriate choices.
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Labels tell you how to use medicines. All nonprescription, over-the-counter (OTC) medicine labels now have detailed usage and warning information so consumers can properly choose and use the products. The labels include information such as active ingredients, use, warnings, dosage information, how to store the medicines, who manufactured or distributed it, and expiration date. The label gives detailed and important information, including changes that may have been made to the product by the manufacturer. Therefore, it’s critical to take the time to read the label and follow the directions carefully.
Labels attract attention.  If you are selling a product, you want your label to be noticeable, informative, and attractive. Marketers invest a lot of effort determining the best way to position, promote, place, and price a product, and all of that effort appears on that perfect label. Psychological data exists showing how color, font, and logo help to shape the perception of a certain product or brand, and these factors play an important role in label design. 

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